Evaluating a corporate-societal relationship bus w4.
Preparation
The current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is becoming more complex. In this assignment, you will be researching a Fortune 500 company from an approved company list provided by your professor.
Instructions
Write a 4–5 page evaluation of your chosen company’s performance with respect to its stated values. Do the following:
- Summarize the company’s primary products and or services.
- Suggest three ways in which the primary stakeholders can influence the organization’s financial performance. Provide support for your response.
- Describe two critical factors in the organization’s external environment that can affect its success. Support your assertions.
- Assess the company’s biggest success or missed opportunity to respond to a recent or current social issue. How did it impact company performance?
Companies to pick from are Johnson & Johnson, Disney, Delta, CitiBank, Microsoft, Lockheed Martin, FedEx, Costco or Verizon.
Integrate at least two supporting resources from reputable sources