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Retained earnings

Retained earnings.

 

 

Why does retained earnings have an opportunity cost? Shouldn’t these be cost free funds for the firm to invest? Explain.

Most companies use “target” percentages for debt, common equity and preferred equity in their capital structure. Should a WACC calculated using these target weights be used, or a WACC calculated using the weights for the actual sources of captial for the specific project be used? What do you think?

Retailer’s have differentially faced issues due to COVID-19. Answer the following questions and explain your answers in detail (be sure to number your responses in accordance with the question number):

In your town, which type of physical-store retailer has the brightest future given the changing nature of being in public places? Why?
Which type faces the most challenging future? Why? What could they do to improve their position based on your readings of retail and the use of digital marketing?

 

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Retained earnings

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