The Covid-19 impact on the daily life of consumers worldwide.
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The Covid-19 impact on the daily life of consumers worldwide
ESSAY TOPIC: The Covid-19 pandemic changed the daily life of consumers worldwide. People had to adjust their routines and were confronted with new means of communication not only at work but also in their private life. Overall, the importance of digitalization and new technologies grew substantially in the past year. Write a research proposal ( 2000 words) for a study investigating the effect of the pandemic on consumers’ willingness to accept new technologies and innovations. Use consumer behavior theories as theoretical background.
The COVID-19 pandemic has led to a dramatic loss of human life worldwide and presents an unprecedented challenge to public health, food systems and the world of work. The economic and social disruption caused by the pandemic is devastating: tens of millions of people are at risk of falling into extreme poverty, while the number of undernourished people, currently estimated at nearly 690 million, could increase by up to 132 million by the end of the year.
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The Covid-19 impact on the daily life of consumers worldwide